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How to Display the Built-In Social Media Icons

By providing links to your social media accounts, you can encourage shoppers to follow you and share your business and products with their own friends and followers. This can increase your reach when marketing new products, announcing sales, or special events. You can include links to your different social media accounts (e.g. Facebook, Pinterest, Instagram) on your storefront. These are typically displayed in your store's footer but the location may vary depending on your theme.

Social Media in the Footer


Looking to sell on social media or allow users to share your products? To learn how to set up your social media pages to sell your products, see Multi-Channel Marketing Overview. For setting up social sharing see Share Settings.

Adding and Linking a Social Media Icon

1. Go to Storefront Design › Design Options and click on the Carousel and Social Media tab.

Carousel & Social Media tab in Storefront Design

2. Scroll down to the Social Media section.

3. To enable an icon, click and drag it from the Available Networks list at the bottom of the page to the Live on your Storefront list above it. Only 6 icons may be enabled at one time.

Lists of active and available social media networks icons

4. Enter the URL of your social media account in the field labeled Paste link


Need to change the order? Drag the active icons up or down to reorder them. You can remove icons by clicking the X to the right of the icon.

5. Save your changes.

Customization options

The location and colors of the icons can be adjusted to best suit the design of your storefront. Most Stencil themes have the ability to adjust icons with the Stencil Theme Editor.


Don't see the color options? Every Theme Editor has a different layout. It may be under a different section, labeled differently or included in text or link colors. 

For the Cornerstone Theme, the colors can be adjusted under the Typography and Icons section.

Typography and Icons colors

In some themes,like Cornerstone, you can adjust the location of the icons in the footer in the Theme Editor. If the option is not available in Theme Editor, the location of the social media icons can be changed by editing Stencil Theme Files. If you need help with this, check our BigCommerce Community Ask a Design Partner Group

Social Media Icon Location

Supported Social Media Platforms

  • Facebook
  • Google+
  • Tumblr
  • Twitter
  • StumbleUpon
  • LinkedIn
  • Pinterest
  • YouTube
  • RSS feed (for blogs or newsfeeds)
  • Instagram

Want your social media links to open in a new tab or window? See our support article on Opening Social Media Links in a New Tab or Window.


Go to Design Options in my store

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