Using the Built-In Social Media Icons

You can include links to your different social media accounts (e.g. Facebook, Pinterest, Instagram) on your storefront. These are typically displayed in your store's footer but the location may vary depending on your theme. By providing links to your social media accounts, you can encourage shoppers to follow you and share your business and products with their own friends and followers. This can increase your reach when marketing new products, announcing sales, or special events.

Adding and Linking a Social Media Icon

1. Go to Storefront Design › Design Options and click on the Carousel and Social Media tab.

Carousel & Social Media tab in Storefront Design

2. Scroll down to the Social Media section.

3. To enable an icon, click and drag it from the Available Networks list at the bottom of the page to the Live on your Storefront list above it. Only 6 icons may be enabled at one time.

Lists of active and available social media networks icons

4. Enter the URL of your social media account in the field labeled Paste link


Need to change the order? Drag the active icons up or down to reorder them. You can remove icons by clicking the X to the right of the icon.

5. Save your changes.

Customization Options

For Stencil Themes, you can change the color and location of the icons in the Stencil Theme Editor. Stencil themes do not use the Standard form of the icons. 

On legacy Blueprint Themes you can switch between Theme or Standard icons at any time.

The Icon Style dropdown.

Theme icons are designed by the theme's developer match your theme.

Example of theme social media icons in footer.

Standard icons are the original icons from the social media platforms.

Example of standard social media icons in footer.

Supported Social Media Platforms

  • Facebook
  • Google+
  • Tumblr
  • Twitter
  • StumbleUpon
  • LinkedIn
  • Pinterest
  • YouTube
  • RSS feed (for blogs or newsfeeds)
  • Instagram

Want your social media links to open in a new tab or window? See our support article on Opening Social Media Links in a New Tab or Window.

Instagram Support

The following BigCommerce-made legacy Blueprint Themes currently support Instagram. Although you can enable the Instagram icon on other themes, it will not display on your storefront. All Stencil themes support Instagram.

BeautificationCookies & CreamMunchen
BedazzledDusk & DawnMusik
Bride to BeFun N GamesOhio
Bright & BoldGrease MonkeyOutdoor
ClassicHealth and BeautySugar & Mint
Classic HipHipsterWine Store
Classic NextHome IQ 

Partner Themes That Support Instagram

Theme NameAble to display Instagram theme icon on your storefrontAble to display Instagram standard icon on your storefrontAble to display Instagram theme icon in the control panelAble to display Instagram standard icon in the control panel
ArtifyYesYesNot yetNot yet
AthleticYesYesNot yetNot yet
Black BeautyYesYesNot yetNot yet
ClarityYesYesNot yetNot yet
GoodVibesYesYesNot yetNot yet

Go to Design Options in my store

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