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What discounts can I offer?

There are many available options for offering discounts for shoppers. Listed below are quick overviews of the discounts you can offer natively on your BigCommerce store. 

 
 

Coupon Codes

Create codes that shoppers enter during checkout. To learn more, see Using Coupon Codes.

Discount Types

These are the options found in the Discount Type list:

  • Dollar amount off the order total
  • Dollar amount off each item in the order
  • Percentage off each item in the order
  • Dollar amount off the shipping total
  • Free shipping

Applies to:

  • Categories/subcategories
  • Products

Other Options

  • Limit number of uses (total or per customer)
  • Expiration date (after which coupon disables itself at midnight GMT)
  • Limit by Location (Advanced)
  • Limit by Shipping Method (Advanced)
 
 

Cart-Level Discounts

Discounts that automatically apply when the shopper's cart meets set parameters. To learn more, see Creating Cart-Level Discounts.

Discount Types

These are the discounts listed under the Discount Type drop-down:

Free Shipping discounts

  • Order at least X units of product Y, get free shipping to specific shipping zone
  • Order at least $X, get free shipping to one or more shipping zones (you will see additional options for a Free Shipping message)

Order discounts

  • Apply a $ or % discount to the subtotal of orders of $X or more
  • Order at least $X, get one unit of Product Y for $ or % off
  • Order at least $X, get Y% off one or all units of the least or most expensive items in the cart (e.g. Order at least $100, get 20% off the least expensive item in the cart)

Category discounts

  • Apply a tiered discount to applicable products based on the quantity of items ordered within one or more categories
  • Get $X or % off all items in one or more categories (can exclude certain subcategories)
  • Buy X units in (Category A), get Y additional units in the same category free (must be of equal or lesser value)

Customer discounts

  • $X discount for repeat customers (i.e. customers with registered accounts)
  • X% discount for repeat customers (i.e. customers with registered accounts)

Product discounts

  • Buy one get one free
  • Buy one get something else free
  • Buy X units of Product A, get Y units of Product B for $ or % off per unit

Brand discounts

  • Get $X or % off each item in one or more brands (can exclude certain categories)

Other Options

  • Expiration date and time
  • Expire after certain number of uses
 
 

Bulk Pricing

Automatically apply pricing when a set number of products are purchased. To learn more, see Bulk Pricing.

Purchases between # and # of this product will receive a...

  • Price discount of $X off each item
  • Percentage discount of X% off each item
  • Fixed price of $X for each item item
 
 

Customer Group Discounts

Discounts automatically applied to a set group of shoppers. To learn more, see Customer Groups.

Discount Types

  • Price discount
  • Percentage discount
  • Fixed price

Applies to

  • Category
  • Products
  • Storewide
 
 

FAQ

Is there a way to export orders and show if a discount was applied?

Yes. The Orders Report will list multiple metrics about your store's orders, include those that have had an order-level discount. This report can be exported to a CSV file.

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