Browse by Topic

Omni-Channel Availability

For an ecommerce merchant, omnichannel (also called multichannel) refers to having your products available in places other than your storefront. This can include online marketplaces (such as Amazon and eBay), offline marketplaces (via point-of-sale systems like Square), social media sites (like Facebook and Pinterest), email newsletters, blogs, and more.

Use Channel Manager to enable channels for your store. Below are the base requirements and availability for each channel. Individual marketplaces and services may have their own unique product requirements. See the channel's full documentation for details.

Channel Comparison

ChannelAccountCurrencyPayment GatewaysShipping OriginShipping Zones 

eBay

eBay business account with a US address

 

Your store's default currency must be USD.

A PayPal account is required. (PayPal is not required gateway for your storefront)

Any

US only

Only eBay US (ebay.com) is supported at this time.

 

Amazon

US-based Amazon Seller Central account on a Professional Selling Plan
 

Your store's default currency must be USD.

A valid bank account required. This is so:

  • Amazon can pay you for orders placed through their marketplace
  • you can pay Amazon for your monthly Seller Central account fee

Any

US only

Only Amazon US (amazon.com) is supported at this time.

 

Facebook

Facebook account with admin rights for a Facebook business page

Your store's default currency must be one of Facebook's supported currencies

Any (Facebook buyers check out on your storefront)

Any

Any

 

Facebook Checkout

Facebook account with admin rights for a Facebook business page

Your store's default currency must be USD.

PayPal powered by Braintree (US merchants, automatic setup only)*

Any

US only

Only Facebook users in the US are able to check out on Facebook.

 

Pinterest Buyable Pins

Pinterest business account**

Your store's default currency must be USD.

At least one of the following:

  • PayPal powered by Braintree
  • Authorize.Net

US only

Any

 

Buy Buttons

None

Any

Any (buyers check out on your storefront)

Any

Any

 

Square POS

Square account

Supported currencies: USD, CAD, GBP, EUR, AUD, and NZD.

Any, including Square Payments

Any

Any

 

*Merchants outside the US using the manual setup of PayPal powered by Braintree are not eligible for Pinterest Buyable Pins.
**We'll automatically convert your account to a Pinterest business account if needed. Converting to a business account will not affect your existing pins, boards, or followers.

Omni-Channel Apps

The Sales Channels category of the BigCommerce App Store also hosts a number of third-party apps that extend BigCommerce's channel listing abilities in different ways.

Was this article helpful?