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The Real Time Report gives you instant insight into the revenue of your store, products being sold at that moment in time and a real-time activity stream of what is happening on your store. Additionally, real-time reporting becomes important when applied to other reports within the Ecommerce Analytics suite, including the Store Overview Report, the Carts Report, and the Merchandising Report as it can help shed light on trends.

The Real Time Report can be viewed under AnalyticsReal Time.

 

Statistics

At the top you’ll see a summary of your store’s purchase and visitor history for that day.

Realtime statistics at the top of the report

Metric Breakdown

MetricDescriptionCalculation
Revenuetotal revenue, up to the minutesum (revenue from eligible storefront orders)
Visitstotal visits to the site, up to the minutesum visits
Orderstotal storefront orders, up to the minutesum eligible storefront orders
Items Soldtotal quantity of items sold, up to the minutesum (for each order sum (line item * qty))
 

Take Action with Data — Not only does this report help you keep tabs on your business in the moment, but it can help you monitor marketing campaigns or flash sales impact. This report is also great to direct your senior level management to, when they need a quick snapshot into how the business is performing day-to-day. Sales managers and CFOs tend to spend most of their time viewing this report to keep a pulse on hourly sales.

 

Latest Products Sold

Below you’ll see a list of the five most recently sold products. Click the name of the product to visit that product's Merchandising Report.

The Latest Products Sold list

 

Latest Activity

You’ll also see the Latest Activity feed, which is a live stream of visits to your store. This includes information on the visit origin, any keywords used, and how long ago they visited.

The Latest Activity list