Email Template Files and Snippets

Listed below are all of the template files and snippets used in the store-sent emails. To learn how to edit these templates see Customizing Email Templates.

Customer Notification Email Templates

  • abandoned_cart_email.html* — sent when a customer abandons a shopping cart
  • combined_order_status_email.html — sent when an order's status is changed
  • createaccount_email.html — sent when a customer creates an account
  • createguestaccount_email.html — sent when a customer checks out as a guest and has an account automatically created for them
  • giftcertificate_email.html — sent to the recipient of a gift certificate
  • invoice_email.html — sent when a customer places an order
  • ordermessage_notification.html — sent when a message is added to an order
  • product_review_email.html — sent after an order has been placed, asking a customer to review the items they purchased
  • return_confirmation_email.html — sent when a customer submits a return request
  • return_statuschange_email.html — sent when a customer's return request status is updated by a store administrator

* This feature is available on select BigCommerce plans.

Store Administrator Notification Email Templates

  • ebay_listing_aborted.html — sent when an eBay listing has been aborted
  • ebay_listing_failed.html — sent when an eBay listing has failed
  • ebay_listing_finished.html — sent when an eBay listing has finished
  • email_integration_export_aborted.html — sent when an export of a customer list to an email marketing service has been aborted
  • email_integration_export_failed.html — sent when an export of a customer list to an email marketing service has failed
  • email_integration_export_finished.html — sent when an export of a customer list to an email marketing service has finished
  • email_integration_notice_email.html — sent when a customer's newsletter subscription fails to sync to an email marketing service list
  • email_integration_ruledeleted_email.html — sent when a newsletter subscription rule has been deleted
  • email_integration_ruleupdated_email.html — sent when a newsletter subscription rule has been updated
  • general_email.html — sent when a customer attempts to check out while no payment gateways are available
  • low_inventory_email.html — sent when a product has reached its low stock level
  • out_of_stock_inventory_email.html — sent when a product's inventory level reaches 0
  • page_contact_email.html — sent when a customer submits a contact form
  • return_notification_email.html — sent when a customer submits a return request
  • store_owner_abandoned_cart_converted_email.html* — sent when a customer has returned to an abandoned cart and completed their purchase
  • store_owner_abandoned_cart_email.html* — sent when a customer has abandoned their shopping cart

* This feature is available on select BigCommerce plans.

Snippets

  • ACCartContents.html — used in the ACCCartDetails.html file to display abandoned cart product images, quantities, names, and prices
  • ACCartDetails.html — used in the store_owner_abandoned_cart_email.html file to display an abandoned cart's customer and product details
  • ACCouponBox.html — used in abandoned cart emails sent to customers to display a coupon code
  • AddressLabel.html — used in the invoice_email.html file to display both the billing and shipping address information
  • ContactFormField.html — used in page_contact_email.html to display the contact form fields
  • DownloadableItemsDetails.html — used in combined_order_status_email.html to display the details and link for a downloadable product
  • EmailFooter.html — used in all customer notification email templates to display your store name, URL, and the "Powered by BigCommerce" text
  • InvoiceCartItem.html — used in the invoice email to display each product's details, SKU, quantity, individual price, and total price for the order
  • InvoiceCartItemNoSKU.html — same as InvoiceCartItem.html but used for products that have no SKUs
  • InvoiceOrderComment.html — used in the invoice_email.html file to display order comments submitted by the customer
  • InvoicePaymentMethod.html — used in the invoice_email.html file to display the customer's payment method
  • InvoicePendingPaymentDetails.html — used in the invoice_email.html file when a customer has chosen a manual payment method, such as check or cash on delivery, to display instructions for how they should pay for their order
  • InvoicePendingPaymentNotice.html — used in the invoice_email.html file to display the "Your order requires payment…" message
  • InvoiceProductColumns.html — used in the invoice_email.html file to display the cart contents column headers
  • InvoiceProductColumnsNoSKU.html — same as InvoiceProductColumns.html but used when the products in an order have no SKUs
  • InvoiceProductShipRow.html — used in the invoice_email.html file to display the shipping addresses when a customer has placed an order with items shipping to separate addresses
  • InvoiceTotalRow.html — used in the invoice_email.html file to display various order totals, such as the order subtotal, shipping cost, and the order's grand total
  • OrderNoPaymentTaken.html — used in the invoice_email.html file when an order is placed through a payment gateway that is in test mode to display the "No money was taken for this order…" message
  • OrderRefundedAmountRow.html — used in the email sent to customers when an order is refunded to display the refund amount
  • OrderTrackingLink.html — used in email sent to customers when items are shipped to generate a clickable tracking number
  • ProductReviewItem.html — used in the product_review_email.html file to display the product name and product review link
  • ProductShipDetails.html — used in combined_order_status_email.html to display a table that includes product details
  • ProductShipRow.html — used in combined_order_status_email.html to display a product's name, sku and quantity in the ProductShipDetails table
  • ReturnConfirmationItem.html — used in the return_confirmation.html file to display the name and quantity of products submitted in the return request
  • StatusCompleteDownloadItem.html — used in the order_status_downloads_email.html file when an order containing a downloadable product's status is changed to complete to display the product's name, quantity, and download link
  • ShipmentTrackingDetails.html — used in combined_order_status_email.html to display a tracking number link

Additional Resources

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