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Newsletter and Email Marketing Settings

Email Marketing is a great way to keep in touch and build relationships with shoppers who frequent your store. Newsletter emails are a common way to communicate sales and exclusive coupons for shoppers that sign-up.

BigCommerce comes with a built-in newsletter sign-up box and easily integrates with email marketing apps such as MailChimp, Constant Contact, and Klaviyo.


Exporting the Newsletter List

All customer data is stored on a CSV file which can be exported. To access the CSV file, go to Marketing › Email Marketing and click the Export tab.

Export Only Tab

Click the Download CSV link to download a spreadsheet with customer information.


Newsletter Settings

Newsletter Settings controls the process for when a customer signs up for the newsletter at checkout or the newsletter sign-up box (usually located in the store's footer). You must check Allow Newsletter Subscriptions? before you can see the additional setting.

Newsletter Settings

  • Allow Newsletter Subscriptions? — This determines if you want to allow customers to subscribe to your store's newsletter. If unchecked, the newsletter sign-up box will not be displayed.
  • Tick Newsletter Checkbox? — This determines whether the "Do you wish to subscribe to our newsletter?" box is checked by default, prompting customers to uncheck it if they do not want to receive the newsletter.
  • Show Newsletter Summary? — This will allow you to provide upfront details about the newsletter, such as how often it is released and general content. 

Note: Enabling the Tick Newsletter Checkbox setting places your business at risk of non-compliance with privacy regulations such as the EU General Data Protection Regulation (GDPR).

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